State Basketball Centre Extension Victoria, AU

Commercial services for Development Victoria's business case for the $017m State Basketball Centre extension project including new basketball courts, high performance area, basketball administration hub and major arena options (undertaken with Gemba).


The extension of the current State Basketball Centre includes 10 community basketball courts, a high perfomance training centre for NBL team Melbourne Phoenix and the WNBL Melbourne Boomers, a basketball administration hub for Knox Basketball, Basketball Victoria, Basketball Australia and the two teams and options for a improved show court or new major arena with an approved funding of $107m.

Development Victoria, commissioned by Sport and Recreation Victoria, prepared a full business case for the project. The commercial services input included consumer research and demand assessment, a commercial activation assessment, economic impact analysis and development of Value Capture and Creation opportunities. 

The commercial services input, conclusions and recommendations on project and options viability have helped Development Victoria to submit a holistic business case for the State Basketball Centre extension.  


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